HP Bets On Gaming Hardware And Acquires VoodooPC

by Playfuls Staff | 29th September 2006

HP Bets On Gaming Hardware And Acquires VoodooPCAfter Dell bought in March this year Alienware, a company specialized in designing gaming system, now it’s time for another hardware giant to put its money in high-performance computer systems. HP announced it has acquired Voodoo PC, a privately-held personal computer [more] manufacturer based in Calgary, Alberta, Canada and founded in 1991.

VoodooPC specialises in high-end gaming, media center, home office or digital creation desktop computers as well as laptop computers. Voodoo has been featured in every major PC magazine and is a recognized leader in the luxury PC market.

Following the close of the transaction, HP will form a separate business unit within its Personal Systems Group focused on the gaming industry. VoodooPC co-owner Rahul Sood will become chief technologist for the unit and co-owner Ravi Sood will become the unit’s director of strategy.

Both executives will report to Phil McKinney, who will become general manager of the gaming business unit while maintaining his current role as chief technology officer of HP’s Personal Systems Group. This operational model will align the gaming business with HP’s research and development organization by providing access to the latest technologies and innovation. “Our passion at VoodooPC has been to design the highest performance, personalized PCs for our customers’ entertainment,” said Rahul Sood, founder and president, VoodooPC. “Customers should continue to expect the highest level of personalized configurations, service and quality. The benefits of this acquisition to VoodooPC are immense, not least of which is having a direct conduit to HP’s unparalleled innovation and international presence.” The acquisition is expected to close by November 2006. Terms of the deal, which is subject to customary closing conditions, were not disclosed.

According to Ravi Sood blog, talks of the acquisition began last July during the Tour de France in which he attended.

In March, Dell acquired Alienwar, but terms were not disclosed. Miami-based Alienware was founded in 1996 by Nelson Gonzalez and Alex Aguila. They continued to run the company as a standalone unit of Dell.


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