by Playfuls Staff |
27th October 2006

Vendio, a provider of services that empower merchants to reach consumers and manage online transactions, today announced the results of an internal survey conducted over price discrepancies between offline and online retailers for a wide range of popular consumer electronics devices. [more]From camcorders and digital cameras to DVD players and videogame consoles, consumers pay an average of 44.2% more at local retail outlets than they do in online stores.*
"For consumer electronics, there are tremendous price gaps between traditional brick-and-mortar stores and online retailers," said Rodrigo Sales, CEO and co-founder of Vendio. "This holiday shopping season, brick-and-mortar stores will garner more last-minute sales because of gift giving deadlines. Our survey shows, however, that consumers can have money by planning their shopping earlier and making purchases online. With tools like the Dealio comparison shopping Toolbar, consumers can make these purchases in less time, and with far less hassle than fighting the crowds
at the mall."
*Prices found via Dealio reflect sales tax and shipping & handling costs. Prices found in brick-and-mortar stores do not include shipping and handling but do reflect an 8.25% CA state sales tax.