StumbleUpon Surpasses Two Million Users

by Playfuls Staff | 16th March 2007

StumbleUpon Surpasses Two Million UsersStumbleUpon (http://www.stumbleupon.com), the best way to discover new sites and videos on the Internet, today announced that it now has [more] more than two million users. The immense popularity of StumbleUpon and its dedicated video site, Stumble Video, is driven by an active base of 'Stumblers' who have rated more than eight million websites and videos, and who have stumbled more than 1.4 billion times.

Next week the company will also release StumbleUpon 3.0 for Internet Explorer, an updated version of the StumbleUpon toolbar that includes integration with Stumble Video. Now, users will be able to easily access StumbleUpon and Stumble Video from the same convenient location.

"I test a mind-numbing amount of Internet tools every week and it is the rare service that works its way into my daily use," said Carla Thompson, Analyst at Guidewire Group. "StumbleUpon has an uncanny way of knowing which sites will interest me and a social networking aspect that evolves naturally and enjoyably. If I'm neglecting anyone's emails or phone calls, blame StumbleUpon."

When stumbling, users only see websites and videos that come recommended from the growing StumbleUpon community. Both StumbleUpon and Stumble Video use thumbs-up and thumbs-down ratings to form collaborative opinions on website and online video quality. This helps users to discover great content not found using a search engine. Stumble Video is the first and only way to discover and watch videos automatically matched to your interests and preferences. Drawn from popular video sites such as YouTube, Google and Myspace, each video you discover has been recommended by a like-mined community member.

"StumbleUpon has always been focused on reducing information overload through personalized recommendation- it's our goal to help you discover great content that you might not think to look for," said David Feller, Vice President, Marketing at StumbleUpon. "As a user-powered service, we owe much of our success to our dedicated Stumblers - the more everyone stumbles, the better StumbleUpon becomes."


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